Six Things to Know About VR & Luxury Travel

Luxury travel is undergoing a remarkable transformation with the integration of virtual reality technology. As the demand for immersive and unique experiences continues to grow, luxury travel enthusiasts are embracing VR to explore destinations, accommodations, and activities like never before. Let’s explore six of the most influential features VR tours are bringing to the luxury travel industry. 

1. Immersive Previews 

VR experiences allow travelers to step into their desired destinations even before booking a flight. With a VR headset, travelers can explore breathtaking landscapes, iconic landmarks, and luxurious accommodations, helping them make more informed decisions about their travel plans.

2. Virtual Property Tours

Luxury hotels and resorts are using VR to provide virtual property tours. This immersive experience allows potential guests to virtually stroll through the lavish suites, facilities, and amenities, to get a sense of the ambiance, all from the comfort of their homes.

Take our immersive tour of the Rosewood Mayakoba Luxury Resort for instance. Upon donning the headset, viewers are welcomed by a menu offering a selection of areas within the resort to explore: from the sun-kissed beach and opulent hotel rooms to a boat excursion along the tranquil river. This virtual journey offers a vivid lifelike preview of the exotic destination's ambiance before making any reservations.

3. Enhanced Trip Planning 

VR tours enhance trip planning by allowing travelers to "try before buying." From checking out the view from a specific hotel room to experiencing local activities, VR assists in curating personalized itineraries tailored to individual preferences.

For example, our tour of the award-winning Hasbrouck House in the Hudson Valley provides a nuanced tour of rooms and communal areas that a photo could never capture. “Feeel's ability to recreate Hasbrouck House in a virtual environment has proven invaluable, enabling guests to visualize themselves within the laidback, yet luxurious ambiance we offer.” - Ashley Ruprecht, Director of Marketing & Creative at Hasbrouck House. 

4. Reduced Environmental Impact 

Booking property tours ahead of an event, like a wedding or business conference often involves extensive air or land travel, contributing to the carbon footprint. VR tours provide an environmentally friendly option to tour properties, so you can narrow down your search to the options you are serious about booking and need to see in person. 

5. Event Planning 

High-profile events like fashion shows, luxury car expos, and art exhibitions are now easier to plan with VR property tours. Planners can showcase a wider variety of options to their clients, showcasing what venues look like during an event. Feeel’s VR tours also capture what a venue is like all dressed and activated during an event. This eliminates the anxiety-ridden waiting game until event day itself to finally see what your event will look and feel like. 

6. Guided Remote Tours

Robust VR touring solutions like Feeel, feature a dashboard with voice-over IP. This allows properties to provide live, guided tours at any time of day from anywhere in the world. This option helps encourage a personal connection between the property and their guest previously only available to those who can schedule an in-person tour.

VR is enhancing the luxury travel experience in unprecedented ways. As technology continues to advance, the world of luxury travel will undoubtedly become even more intertwined with the limitless possibilities that virtual reality has to offer. So, whether you're planning your next luxury getaway or looking to book an exclusive property for an event, take into account the transformative power of VR in shaping your options.

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